The Voice for Insightful Leadership with Shelley Row, P.E.

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Our new boss arrived with an agenda and he wasn’t timid about it. It seemed that he gathered input from everyone but us. Because he was influenced by an array of people unfamiliar to us, the work environment became challenging, to say the least. Through this experience, I gained a new appreciation for the power of influencers inside and outside the organization. To be effective, you need to know the influencers in your organization, understand their perspectives and cultivate those relationships.

 

Here are six types of influencers about whom you would be wise to know more. You are likely to feel the influence of all or most of them. Develop skills now to recognize these influencers and learn more about them so that you adapt to accommodate their influence. For each category of influencer, challenge yourself to get “under-the-hood” to learn as much as you can using this framework.

  • Know who they are – What are their names and backgrounds?
  • Know their perspectives – What are their opinions about your industry or organization?
  • Know their agenda – Why do they care (or not) about your industry or organization?
  1. Those who enable your organization to exist. Depending on the type of organization you’re in, this category of influencers may encompass big clients or, in my case, legislators and legislative aides who directly influence funding.

For those people in public sector leadership positions or in businesses who rely on legislated funding, you should know the names and positions of those who control the legislative agenda. You may think that it’s your Congressperson but it’s more likely to be the legislative aides who write the text.

    • Who they are?
    • What are their impressions of your program?
    • Have you met with them to hear and understand their perceptions and questions? Our meetings sounded like this, “We prepared an overview briefing that we are can talk through; however, we’re mainly here to answer your questions. What is the best approach for you?”

If you are in the private sector, you know that all clients are important; however, some clients are REALLY important.

    • Who are those clients who wield extra-large influence?
    • Do you know who they are?
    • Are you networking with them?
    • Are you keeping up with their issues?
    • Do you follow them on social media?
    • Do you touch base periodically to listen to their concerns?
    • Do they feel you are vested in their success? Your goal is to have a genuine feel for their mindset and interests.
  1. Influential organizations/associations in your industry. Whatever your industry, there is an association (or more than one) and other industry-wide organizations.
    • What are those associations/organizations for your industry?
    • Who are the association leaders and who are their board members? For large industry associations, the executive director and senior staff frequently carry great influence. The board chair and board members are also leaders to whom others pay attention.
    • What positions do they take about key issues in your industry?
    • What do those agendas imply for your organization?
  1. Influential people in your industry. Who are the movers and shakers in your industry? These are the people with influence – the thought leaders. Look for them on the boards of associations. Check out the speakers on industry panel sessions.
    • Who are the sought-after speakers who pack the rooms at the conference?
    • Who is interviewed for trade journals?
    • What are they saying about the industry, issues and trends?
    • What do they see for the future?
    • If you don’t already know them, can you get to know them?
    • How do their thoughts and ideas influence your organization or the direction of the industry?

The next three categories of influencers are related to your boss.  Your direct boss has a considerable impact on your daily work life. In the last article, you were challenged to get to know her/him better. This time let’s take a look at the influences to which he is subject and the people to whom he’s listening.

  1. Your boss’s influencers from outside the organization. Perhaps you work for a boss who came into this position from outside the company.
    • Who has his ear?
    • What are they telling him? Knowing who has access tells you a lot about the likely perspective your boss will take. You see this play out in the political arena daily. High-level officials bring their past impressions and opinions with them into their new role.
    • Who are the people your boss maintains connections with outside your organization?
    • Where are they placed within your industry?
    • What perspectives are they sharing with your boss that influence his viewpoints?
  1. Your boss’s inner circle of trusted advisors. Whether your boss is new to the organization or has risen through the ranks, she is likely to have a circle of trusted advisors within the organization. These are the people she calls for input, whose opinions she trusts, whose counsel she seeks.
    • Who are they for your boss?
    • What perspectives do they bring to the table?
    • What kinds of persons are they?
    • If you aren’t a trusted advisor, how can you make friends with those who are?
  1. Those your boss seeks to impress. Your boss needs to look good in front of someone.
    • Who is it? Is it the board, a higher-level boss, the city council, or the public?
    • Why are those people important to your boss? In the public sector where some leaders are appointed, they need to stay in the good graces of those who appointed them. Your boss will need to match her style to the interests of her influencers.
    • Do you know the interests of those your boss seeks to impress? Elected officials need to look “good” to their constituents and that frequently means the media. If your boss is aspiring, he may seek approval from the company’s board members. Figure out who your boss wants to impress.
    • How can you make your boss look good in front of them?

Managing these six influencers feels like a lot; however, in my experience, a little knowledge goes a long way. Try this: First, take inventory of the influencers in each category to identify the key players. Second, assess which influencers make the biggest difference. Next, take a deep dive into those few to learn more about their perspectives and agendas. Lastly, examine what those perspectives mean to you and your part of the organization. You’ll have the context you need to adapt your communication approach, position your work and develop relationships with the influencers. It’s worth the effort.



 

 

Teresa wanted to see the big picture strategy before discussing specifics. Tom wanted general ideas with time to think before deciding. Paul wanted to give orders that were followed to the “T”.

To be successful, each of these bosses blog 100919required a unique approach. The approach that worked for one wouldn’t stand a chance with another. You can save time and frustration by giving serious consideration to the approach, topics and personal agendas of your boss. Here are five areas to study about your boss so that you can be more effective in your job. Let’s face it, a happy boss makes for happier days at work!

Communication style. Save yourself time and headaches by studying your boss’s communication style in advance and adapting your approach.

Their communication styles couldn’t have been more different. Teresa expected me to lay out the big picture, have a clear strategy and logical recommendations for next steps. I learned to be thoughtful, prepared and develop my recommended action plan. And it worked…with her. When I changed jobs, I used this same approach with Tom. It was a miserable failure. After a few flops, I learned the hard way, that he was a tactician who looked no farther than the next move and he needed time to think about each step. He needed to come up with the answer – not me. I learned to present general ideas, brainstorm briefly and walk out the door. In a day or two, he’d come back with his own thoughts about the situation and we’d move forward.

What’s your boss’s communication style:

StrategicTactical
Big picture thinkerWants all the details
Visual learnerAuditory learner
Wants the storyWants the data
Gets down to businessChats first
Quick decision-makerNeeds to ponder
Goal-focusedRelationship-focused

Power position. Your boss’s power position will be a motivator in his behavior and decision-making.

Mariana was a hard-charging Gen Xer intent on making a name for herself. She took uncommon risks on projects that, if successful, would garner attention within the organization and industry. John saw a succession of managers get fired from the position he now held. Not wishing to follow their lead, he was super-duper conservative in his decision-making. He kept a low profile, backed no risky projects, and shied away from controversy. He opted to stay in the middle of the road and to not rock the boat (to mix land and sea metaphors).

What’s your boss’s power position?

RetiringAspiring
On the way upOn the way out
Well-connected internallyIsolated internally
Risk tolerantRisk averse
Promoting him/herselfPromoting the organization
Political aspirationsNo political aspirations
Well-connected externallyIsolated externally

Personal interests. Every boss has personal interests or pet projects. These are areas that hold special passion and where they want to make an impact. It’s helpful to know their area of interest and why it’s an area of interest. Their “why” can range from an intellectual interest to a personal passion based on a traumatic event in their life (such as the death of a friend due to drunk driving).

Patti cared about motorcycles in transportation policy and safety. Jose cared about cyclists. In both cases, we always had a project of some sort that included motorcycles and/or cyclists. Felicia wanted to leave a legacy of safety advancements.

What are your boss’s personal interest areas and why?

Intellectual interestPersonal interest
Mild interestAvid interest
Focused on leaving a legacy in this areaNice to make an impact if feasible
Interest area is central to your missionInterest area is tangential to the mission
Easy to accommodate their interestIt’s a stretch to accommodate their interest

Personalities and background. Your boss’s background can provide clues to working effectively with her.

Mike was a southerner who came from a military background. Consequently, he was the epitome of a southern gentleman who valued respect, protocol and manners. Always soft-spoken and polite, he expected a calm, courteous exchange with gracious acceptance of his final decision. Yvonne was young and proud of her accomplishments. She was successful because she was well-connected. She knew everyone who mattered. In briefings, she wanted to know who would “win” and who would “lose” because of her decision. She needed to understand the political connections within and outside the organization.

What do you know about your boss’s personal history and career background? What experiences will have colored her perspective and how?

Rural upbringingUrban upbringing
Raised in the United StatesRaised outside the United States
Large familyOnly child
Prestigious educational backgroundOther educational background
Work experience in the private sectorWork experience in the public sector
Work experience in associationsWork experience in academia
Extensive leadership experienceLimited leadership experience

Their Headaches and frustrations. What keeps your boss up at night? What are her daily headaches? What phone call does he dread and who is it from?

Bill was the executive director of a professional association. Effective and efficient, his day went downhill when his Board Chair called to discuss “an issue.” To support him, we had to consider the Board’s reception to each topic in advance so that Bill didn’t get “the call.”

Joanne just wanted to stay under the radar – nothing controversial, nothing high profile – just let her do her work quietly without fanfare. She dreaded a call from anyone “up the chain.” She cringed when she was asked a tough question in a senior staff meeting. The trick to working with Joanne was to ensure that all potentially sticky issues were resolved before she engaged. We went forward only with projects where the wrinkles had been ironed out in advance.

John wanted it his way and he didn’t like anyone who got in his way. He didn’t want someone telling him that he couldn’t move forward as planned. He didn’t want to hear about roadblocks or setbacks. Our job was to demolish the roadblocks and find ways to achieve his goals no matter what.

How dialed in are you to your boss’s worries and concerns?

Issues with problematic staffIssues with a tough boss
Problems with internal stakeholdersProblems with external stakeholders
Financial concernsProcess concerns
Lacks trust from othersFeels like an outsider
Struggling to change the cultureStruggling to fit into the culture
Customer complaintsStaff complaints
Dropping salesStaff attrition
Technology disruptionManaging change

Assess your boss using these five areas. See if you can walk away with a deeper understanding of what makes her tick. Now, use that information to adapt your briefing style, the way you approach them for decisions, and the type of interaction you have with them. The more you can work from their perspective, the more effective you are likely to be and with the least amount of stress and frustration. Try it and let me know how it goes!



Imagine a Ferrari. It looks sleek and fast. Now imagine a Ferrari with a Ford Focus engine. It still looks sleek but its performance is impacted by the mechanics under the hood. It’s not so different for you. The influences “under your hood” dramatically impact your performance, your work style and communication style. Assessment tools give insight into your workplace behavior; however, they are less helpful for identifying other factors that exist under the hood particularly your stories and filters. Values also have a key influence on your behaviors and are linked to stories and filters. We aren’t going to work on values today, but you can refer back to my previous article to refresh your memory.

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Today we dive under the hood to identify and learn about the impact of your filters and stories.

Filters. Filters are the screen through which you see the world. They come from your background and provide your context.  Filters color your perception and impact your decisions, judgements and connections. For example, I’m from a small farming town in Texas, the oldest daughter of a disciplinarian father and polite mother. We attended the Baptist Church every Sunday and always did our homework. Some of these filters showed up early in my engineering career when I worked for the Texas Department of Transportation. An engineer from New York State came to Texas to learn about our projects. As we drove from project to project together, I politely answered his questions, “Yes, sir…” “No, sir….” After a few exchanges, he grew agitated and said, “Why do you keep saying, ‘sir’?  Are you patronizing me?”  I was stunned. When viewed through my filters, I was being respectful by saying “sir” but viewed through his filters, I was patronizing.

What are your filters? Consider your background, family norms, your geographic area and more. All those factors color your perceptions and judgements. Without your awareness, they work from under the hood to sway your view of the work world.  Here are questions to aid you in identifying a few of your filters.

  • Are you from the big city, small town or countryside?
  • Are you the oldest, youngest, middle or only child?
  • What religious tradition were you raised in (if any)?
  • What educational background does your family have?
  • What cultural background were you surrounded by?
  • What hobbies were your family involved in – sailing, camping, music?
  • What hobbies are you passionate about?
  • What did your parents or family do for work?
  • What type of work did you do early in your life?
  • What was your family community involvement like?
  • What political philosophy you were surrounded by?
  • What other environmental factors color the context of your life?

How do these filters impact your world view, your perceptions of others and, possibly, even your decisions? Pay attention to notice their subtle – or sometimes not so subtle – influence.

Stories. Stories are our perceptions of “truths” we internalize from parents, family, teachers, friends or other influential people in our life. The stories stick in the brain and, sometimes when we aren’t even conscious of them, they sway your behavior. Here are a few of my stories:

  • Be nice
  • Work hard
  • Don’t interrupt
  • Play fair
  • Don’t impose
  • Do as you’re told

Stories are powerful influencers from under the hood. For example, I struggled to terminate an under-performing employee because “be nice” echoed in my head. Jumping into a high-energy conversation to express my idea was hindered by the “don’t interrupt” soundtrack. I couldn’t ask for help from a colleague for fear of “imposing. Stories like these get in my way until they are identified and  you develop the skill to consciously choose if, when or how they apply.

One of my coaching clients struggled to overcome his story when applying reflective listening skills. Reflective listening is when you reflect the content from another person to ensure that you understand correctly. You use a phrase such as, “What I hear you saying is….” This client had a strict upbringing by a mother who tolerated no backtalk at all. When he reflected a statement back to a colleague, it sounded like backtalk to his brain. His “no backtalk” story created a block to his communication skills until he diagnosed the story and neutralized its power.

Many stories sit just under the surface so don’t be surprised if they don’t quickly pop to mind. Here are some techniques to aid you in uncovering your stories. Let the questions sit with you and then observe your behaviors and thought processes. What stories or rules are at work under the hood?

  • What “truths” that you were taught by parents, teachers, family or other authority figures stuck with you?
  • What personal “rules” do you adhere to in everyday life?
  • What beliefs do you hold that put boundaries on your behavior?
  • What situations trip you up needlessly? Why? (An example: I couldn’t ask my neighbor to feed our cat while we were on vacation because I didn’t want to impose.)
  • In what situations do you hesitate for seemingly no good reason? Why?

What stories live inside your head? Some may immediately come to mind as mine did. Others take quiet observation and insightful questioning.

What are your filters and stories?  Take time to identify them. They work under your hood and impact your management decisions in unintended ways unless you are aware and actively managing them.

Share your filters and stories with Shelley here.



It was supposed to be an easy cruise. That’s what they told me.  The  47’ Morris sailboat, sailed the Newport to Bermuda race and finished second in her class. We were part of the crew sailing her back to Newport.  And, it was my first sailing trip. To say that the trip didn’t go as planned is an understatement if there ever was one. We made it back safe and sound because of the quality of the boat and the experience of the crew – except for me. When we left I still didn’t know a jib from a halyard or port from starboard.

The trip, expected to be a little more than three days, took five due to adverse weather. The only thing calm was the crew. The seas were rough almost from the start and became even rougher when we crossed the Gulf Stream. The evening we hit the Gulf Stream, we encountered three 50-knot squalls in quick succession with 10’ to 12’ seas. Due to the rough weather, the boat had a series of issues. The auto pilot stopped working on day one, the engine stopped on day two, during the storm the reef line on the mainsail broke, the halyard on the jib broke, the furler jammed, the tack of the spinnaker let go and, later, the spinnaker artfully wrapped itself around the forestay. During the worst of the storm, lines fell into the water and promptly wound themselves around the propeller shaft. I’m told that none of this is unusual but to have them all happen on one voyage was remarkable. By the time we arrived in Newport, everything I brought to wear was wet. The quick-dry fabric never dried.  Collectively, we smelled like a 50’ wet tennis shoe. Are we having fun yet?

As I lay in the narrow bunk, heeled 30 degrees, I listening to the storm tear at the boat and sails. And, I listened to the crew tackle each adversity calmly, collaboratively, decisively and transparently. Do you do the same when adversity hits your organization?GettyImages-87990433-590a5aae5f9b58647047e624

Calm. It was one problem after another in quick succession in rough weather. It would have been unnerving except for the calm of the captain. With each calamity, he talked to the crew – no raised voice, panic, of exasperation. The intensity of the situation stood in clear contrast to his calm demeanor.  As an insightful leader, how do you manage stress and outwardly demonstrate calm?

Collaborate. When a problem was solved, something else broke. Each time, the captain collaborated with the crew. What happened? What are the pros/cons of each option? This was no dictatorship. Neither was it a democracy. It was informed leadership. How do you collaborate under stress to capture and objectively weigh all options? Our captain based his decisions on crew input. Do you truly listen to others?

Decisive. The conversations between the captain and crew were quick, succinct and decisive. The captain listened, made a decision, and that was that. Other ideas were dropped, and action was taken. Are your decisions crisp, clear and strong? Once you decide, don’t waiver. There’s time later to evaluate and adjust. For now, give staff clear directions to follow.

Transparent. We were in a tough spot. Some of us were not experienced sailors and the situation was a wee bit unnerving (to say the least). It would have been easy for the captain to sugar-coat our predicament under the pretense of not alarming us.  Instead, he was honest and transparent. In a matter-of-fact manner, he shared the realities of each situation and decision. The transparency was reassuring and created trust. Are you being transparent with your staff about difficult situations? Yes, some topics can’t be discussed openly, and it is not constructive to publicly debate every option.  However, once a decision is made, it is helpful to share the decision, the rationale behind the decision and the implications. People understand that not everything goes as expected, but people don’t like to be in the dark. That creates suspicion and erodes trust. Transparency does the opposite.

I confess that I’m not ready for another cruise like this one, but I’m grateful for the crew and for the lessons: be calm, collaborate, be decisive and transparent.

Have you been hit by a storm? In life, in business, in a relationship?  What about in your finances, or in your relationships? Next time you’re dealing with the raging winds and powerful waves of the storms surrounding your business or your personal life, keep these four anchors in mind!



Do you worry about leaving town for vacation? Maybe you are concerned that things may not go smoothly while you’re gone. Or maybe the volume of email to which you’ll return feels over-whelming. Or maybe you feel that the customer may not wait, and you’ll lose business. I understand all those concerns. They were mine, too. But, guess what. I did it.

I took a two-week vacation (to Tibet with the Ra Ma Institute and traveled with my step-daughter, Linnea Miron, who is the CEO of Real Wellness); never touched my computer; didn’t respond to emails and (drum roll) the sky didn’t fall. It is possible to be out-of-touch and the world won’t come crashing down. It takes preparation.

Here are the four steps I took to prepare so that I had the space to relax and benefit from the trip.

1. Touched base with clients in advance. For any client who had a pending action item or an action that may be needed while I was gone, I contacted them in advance. I explained that I would be in Tibet with iffy wifi and cell coverage. No one panicked, most were pleased that I let them know and all were happy for me.

2. Completed activities in advance. I made an effort to complete tasks in advance that would be due while I was gone. For those items I was not able to complete, we scheduled meetings after I returned to discuss progress, schedule and due dates. Everything was easily worked out.

3. Staff monitored and responded to emails. My staff monitored my emails for any unanticipated issues or for client questions (from current or prospective clients). When appropriate, they let the client know that I was out of the country. If they couldn’t help directly, they worked with the person to schedule a call when I returned. Everyone felt that we were responsive to their requests.

4. Cleaned out the junk emails. This one is tricky. I opted to periodically delete junk emails when I had accessible wifi. I chose this so I wasn’t overwhelmed by the shear number of emails. There is something heart-stopping to see hundreds of emails stacked up after a two-week trip. The trick, of course, is to not get sucked into work. It was effective for me because I scanned email subject lines and the sender. I didn’t open or read anything. It was obvious when emails were junk and were safely deleted. When I returned, there was a manageable number of emails that needed “real” consideration and response.

These four steps worked for me. The preparation was not to be taken lightly. The weeks leading up to my trip were busy, but the payoff was high. (More about that in the next newsletter.) There were many other professional men and women on the trip. All the ones I spoke to did some combination of these techniques so that they, too, had the mental and emotional space to absorb the wonders of the Tibet.

What can you do to prepare so that you reap the full benefits of creative down time?



Learn to take back control of your decision-making!

You strive to make data-driven decisions, but too much data can result in analysis paralysis. Plus, in this fast-paced and complex environment, data from the past may not foretell the future. Our interviews with 77 executives show that, to get ahead, today’s leaders need a sophisticated decision-making approach that skillfully balances hardline analytics with gut feel. These leaders see beyond the data.

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When you over-think, your tendency is to search for even more data. We think that there is one magical piece of information that will make an ambiguous situation clear. There is no magical piece of information. Rather than seeking more data, you must, counter-intuitively, listen to the nagging voice in your head. That nagging voice is pointing to the problem.

Think about a tough decision that caused you to over-think. If you had been comfortable, you would have made the decision. Something makes you uncomfortable. What is that something that shows up as a nagging feeling? There’s data to be found there, if you know how to unlock it.

Here’s how one leader described it: “It’s like there’s something inside of me that just not sitting right. It’s just agitating.”

To stop over-thinking, you must learn to leverage the intelligence embedded inside gut feel to integrate information with intuition for astute action. You must get under the hood to find out what’s really going on that keeps your decision-making stuck. The nagging feeling may come from a struggle with your values, a reaction to a person, a conflict with your work style. Whatever it is, it’s taken control of your decision-making.

Unless you get under the hood and resolve these real issues, you leave valuable data on the table. It’s just data of a different sort. Learn to use this internal data to improve your decision-making and enhance daily interactions with staff, clients and colleagues.

One leader put it this way: “The intuitive people, I think will excel fester in a leadership position because of the uncertainty they have to make decisions. If you’re a facts-based person, you will get analysis paralysis because you will never feel comfortable with making a decision with a very small amount of information or data.”

If you want to stop over-thinking once and for all, let us show you how to take the mystery out of gut feel, strip away the touchy feely and replace it with practical techniques. The best part?  This real-world program is based in science. It’s not some woo-woo, hocus-pocus program. It’s hard-hitting, practical and insightful so that you and your staff take back control over your decision-making.  It might just be your secret weapon to no-nonsense productivity gains.

Contact Shelley Row Associates now to learn more about their programs and consulting services that can be your competitive edge.

Click here to contact Shelley for more information on how to enhance decision-making for you or your staff through consulting, workshops, keynotes or breakouts. Or email Shelley directly at shelley@shelleyrow.com.

We were fortunate enough to have Shelley Row speak at the Maryland Bankers Association’s Council of Professional Women in Banking and Finance Sixth Annual Conference on the topic of Go with your Gut:  Effective Decision-Making in an Over-Thinking World.  The energy she brought to close to 300 attendees was very engaging and inspiring in motivating our audience in learning how to tap into their “infotuition” – think, feel, and act – for more effective decision-making. – Cindy G.

Shelley’s honesty in telling her own story about how she learned to stop being an over thinker and start using her gut to assess people and situations help her to make the right decisions, was refreshingly insightful. Her natural ability to engage audiences was not lost on our members as they learned new tactics they can now apply to make confident and meaningful decisions in both their professional and personal lives. Infotuition is now part of our everyday thinking and vocabulary thanks to Shelley. – Annemarie R.

The presentation was riveting in many ways that you can deal with common behavior issues in your workplace. – Stephen W

This program will literally help you train your brain to adapt and adjust to situations and make decisions.- Sandra F.

Shelley presentation provides key tools to understanding your leadership style and how to build upon it within your organization. – Christopher M.



Why doesn’t your Employee Development Program work?

Do you have:

  • Out-spoken staff with good ideas who alienate others?
  • Staff who don’t speak up because they want to avoid conflict?
  • Hastily-sent, sharply-worded emails that leave those on the receiving end seething?
  • People with differing styles who can’t see eye-to-eye?

Of course you do! Every work place has these situations and they waste time, stress staff and cost productivity. What are you doing about it? And, will what you’re doing last? Make your Employee Development Program work for your employees and you. Once you feel you have achieved a development plan that can allow employees to look past these issues, you may want to initiate team building activities such as this Great Room Escape to allow employees to gain some personal time with each other outside of work, this could also lead to employees to get along better, allowing your company and workforce to become more efficient.

Consider your car. You wash and wax it so that the exterior is shiny and glossy. It looks great from the outside, but the carburetor doesn’t work. If the carburetor doesn’t work, neither does the car. The only way forward is to get under the hood and fix the real problem.

Your Employee Development Program is the same. You realize there are performance, communication, and/or management issues. You bring in a trainer or a consultant to address the problem, and for a short time, the situation is better. Soon, however, everyone slips back into the same old patterns. A one-time intervention that addresses only the surface issues is like washing and waxing your car. It looks good in the short term but doesn’t get at the root cause. To do that, you must get under the hood, understand “what’s really going on,” and develop skills to manage the behaviors. And, like your car, you need a maintenance program that regularly monitors the old and new behaviors.

Most staff development programs deal with surface behaviors and don’t develop an understanding of the “real” issue. These programs feel good initially, but they don’t result in lasting change. In my experience working in and with organizations, lasting change requires these three criteria:

  1. Top leadership support.
  2. Get to the problem source.
  3. Provides support over time.

Leadership support. In my experience, there is no substitute for active support and engagement of top leadership. Lasting change requires lasting commitment that extends past the initial enthusiasm. The tone at the top matters. If the leader is half-hearted about organizational advancement, so too will be the staff. A lukewarm response from leadership is worse than no response. Once leadership support fizzles, the staff are left thinking, “It’s just a bunch of words. They never meant it anyway.” This is the breeding ground for cynicism.

Get to the problem source. Too many professional development programs seek to address complex issues of personality and behavior with superficial approaches. The more meaningful and long-lasting strategy getting dirty under the hood. Using neuroscience and specific types of self-assessments, we help each staff member understand the science behind their behavior preferences. They have the opportunity to sort out why some people bug them, and others don’t. That understanding opens new, more productive choices and promotes deeper understanding between co-workers. The result is better collaboration with more constructive and lasting behavior change.

Provide support over time. When it comes to professional development, one and done doesn’t cut it. The fact is, the human brain rarely retains and uses new information that it hears only once. Repetition and intentional application begin true behavior change. And I do mean…begin. It takes concerted effort over time to create new behaviors. That’s why the leader needs to be in it for the long haul. That said, providing support over time doesn’t have to be time consuming, expensive or exhausting. You want a drum beat of reminders for the staff. This can come through emails, video clips, webinars as well as repeated sessions for staff. Constant, relentless reminders embed new thought patterns and behaviors. These reminders over time may be the best money you spend because without long-term support, you wasted your time and money on a one-and-done program.

If you want a professional development program for your staff that makes a difference and provides a solid return-on-investment, be prepared to provide leadership support, select a program that “gets under the hood,” and invest over time. The payoff will be meaningful behavior change, easier communication and an ability to get the job done right the first time and in less time. Isn’t that worth it?

Contact Shelley now to find out what’s really going on with your staff!!



It’s a position that seems perfect for you. You made it to the interview and now it is your big moment. There’s a lot at stake. Not only do you want to make a good first impression, you want to be memorable for the qualities that matter.

But are you ready?

Yes, you brushed up your resume and you researched the organization. But did you take the time to get clarity on the key points they should remember about you? Can you succinctly and clearly articulate the main message about you?

When preparing for an interview, I recommend creating your brand statement. This is a personal summary of who you are, your skills, and attributes you bring. You must get clear, be succinct and land the message.


Tip #1) Have a brand statement. It is essential that you know your personal brand and have a brand statement. Your brand statement concisely defines your skills and the value system you bring to work (dependable, professional, responsible, creative). When I work with clients to create their brand statement, we use a self-assessment tool and value system exercise, but you can do the same if you are honest with yourself about your skills and principles. Here is a framework for your use.

  • I am [your background] who [statement about a core strength].
  • I provide [three to four key points about your strengths].
  • I bring [statement about your values or how you do your job].

Here are two examples of real brand statements:

Ex.1)

I am a successful executive who loves a challenge.

I provide:

  • Big picture clarity,
  • Well-organized action and
  • Polished presentation

I bring professionalism, integrity, politeness and self-awareness to my work.

Ex.2)

I am an outgoing CPA who is focused on collaboration and team work to tackle tough accounting issues.

I provide:

  • Translation between highly technical tax regulation and business operations,
  • Collaboration with key business personnel,
  • Articulate summaries of tax challenges and issues, and
  • Practical business minded solutions that save time and money.

I bring integrity, courtesy, credibility and helpfulness to my work.


NOW IT’S YOUR TURN

Are you able to write your brand statement?  You want this ready before you walk into an interview.


Tip #2) Use examples. Most interviewees talk in broad generalizations, but generalizations are fuzzy and forgettable. If you state, “I’m well organized,” follow it with a specific, concise example where you used organizational skills to produce a key product. Examples make it easier to understand the value of the skill in a practical, real-world situation. Plus, examples are essentially short stories. Stories stick in the brain more easily than generalizations. Have a short example for each point in your brand statement under the “I provide…” section.


Tip #3) Land your message. Most interviewees ramble. The interviewer easily gets lost in the onslaught of words and may struggle to catch the key points, much less remember them. Make it easy for the interviewer. Emphasize examples of the main messages in your brand statement throughout the interview. instead of ending with pleasantries, end the interview with a short, strong summary of your brand statement and tie it specifically to this position. Make it clear why you are THE choice for the job. Ending with your brand statement ensures that you manage the last impression and that you leave them with the main points about you.

 

Bring insight to your interviewing skills by defining your brand statement, using real-life examples and landing your message. You will stand out from the crowd….for sure!



Is your life hectic? It seems that everyone I talk with laments their frenzied life. Have you ever considered that your customer or client is also frenzied? You can add to their frenzy with uncertainty or create an oasis of calm certainty through proactive communication. Proactive communication is a simple technique that will set you apart because of the calming response of the customer’s brain to certainty.

Before we examine further, understand that uncertainty activates a threat response in the brain. Certainty activates a reward response in the brain. If your customer is stressed, that reward response will feel like a breath of fresh air in an otherwise hectic day. They will remember that good feeling. Wouldn’t it be nice for you to be the source of that feeling for your client? That’s why you want to master proactive communication.

Proactive communication is simply providing useful information to your client in advance of their needing it. Proactive communication gives them certainty about a meeting, a delivery, a job, a deliverable or whatever it is that you provide to them.  Take Krissia, for example.

My life is particularly hectic and stressful right now. I plan to sell the house my late husband and I shared for 17 years (he bought this house in 1981). Preparing the house to be on the market has been both stressful and emotional. It feels like a sea of uncertainty and I don’t need more.

To prep the house for the market, I’m having it deep cleaned. The first person I contacted agreed to the cleaning date and scheduled a time to stop by to assess the house.  She didn’t show or call. Talk about uncertainty.  That’s when Krissia was recommended. After looking at the house, we scheduled the cleaning day. Before I had a chance to worry if she still planned to show up, I received a text from her confirming the date, the arrival time of her crew and the duration of the work. She was ON IT. Yes, it’s simply good customer service but, it feels like more than that. I never felt a flicker of uncertainty. My brain never went into threat response. Her simple and short text was proactive communication that gave me certainty. The same happened with Oscar whose crew cleaned the yard and with Chuck whose company washed the windows. Each proactively communicated with me so I never worried.

It seems so simple and yet…it’s not. I see companies all the time who add to the client’s stress by creating uncertainty.

How well do you and your organization provide proactive communication?

  • Do you confirm meetings in advance (with the location, agenda and objective)?
  • Do you confirm your arrival time for a lunch meeting?
  • Do you confirm the delivery date for the report you’re writing?
  • Do you provide progress reports? (Once upon a time, I worked for a demanding boss who constantly phoned and emailed for project information. We began providing him a short email every Friday with the status of all the projects of interest to him. We gave him certainty. The calls and emails stopped.)
  • Do you confirm order delivery for products or services you provide?
  • Do you confirm late delivery of the order, report, or service? Proactive communication is even more essential when it’s bad news. The customer may not like the news, but your proactive communication demonstrates that you are on top of the situation, that you are monitoring status and that you are interested enough to let them know. All of that is certainty.

Whether Krissia, Oscar or Chuck, none of them knew my world was spinning wildly out of control. In the midst of my whirlwind, their simple proactive communication provided certainty. Certainty activated my reward circuit and provided calm. And I will buy calm from them again. That’s what proactive communication does.

What does proactive communication look like in your organization and how well are you providing it? It could be the very thing to your client needs to feel certain that they like working with you.



I admit up front that I’m not good at recognizing the nuances of people. That’s why I want to share this tip with you. It helps me and it’s likely to be valuable to you, too.

My step-daughter, Linnea Miron, is the CEO of Real Wellness.  She and I talked about the challenges of truly understanding people – whether staff, clients, or partners – so that we more effectively work together. But the brain is designed to see the world from our perspective. It takes effort and energy to consider another’s viewpoint. She shared that her husband, Ricky Williams, when working with a client, uses a simple technique to coax his brain to shift perspective. With each person, he asks himself, “Who’s here?”

Think about the simple power in that question. Try it yourself. With each person you work with, divide “Who’s here?” into four parts.

    1. What do you know about their life at this moment? This question helps you become more resonate with and sensitive to the factors influencing their thinking and behavior. For example, tomorrow I’ll see my friend, Page, for the first time since she visited her son at college. Their visit is likely to have left her heart full. That’s a good place to start. Maybe the person you talk with has recently changed jobs, has a new (awful) boss, gotten a promotion, was out with a sick baby, is leading a high-profile project, has a daughter leaving for college, just lost her beloved pet. Take a moment to ask yourself, “Who’s here and what’s happening in his life right now.” It shows your interest and creates connection which generates trust.
    2. What do you know about their personality? This is a key question that, when brought into your consciousness pays off in a big way. Think about it. What do you know about his communication style? Her work styles or nature? Maybe he is a big picture thinker, or maybe he loves knowing the details. Maybe she has a healthy ego or struggles with self-esteem. Maybe he takes pride in his work, is highly sensitive, is the life-of-the-party, is practical, or is a deep thinker. The list goes on. Here’s the dilemma, your brain wants him or her to be like YOU! But they aren’t. The more you appreciate who’s really here, the more you are likely to adapt your style and align the jobs with their skills.
    3. What do you know about their interests? This one may be easier for you. What are his hobbies? How does she spend her time? Perhaps he has a New England Patriots poster in his office, or a photo of a sailboat. Is there a Food and Wine magazine in her bag? Knowing something about her interests can provide a foothold for an easy conversation starter. Who’s here and what does he enjoy?
    4. What do you know about their background? The more you know about a person’s background the better you understand the filters through which she sees the world. Awareness of background influences provides insight into reactions, interpretations and pre-conceived ideas. For example, growing up in a small Texas town surrounded by farms, I struggle to understand the pressures of city dwellers just as they may struggle to understand the tragedy of drought. Who’s here? What’s their background and how does it influence their behavior?

Try exploring the power in, “Who’s here?” It gets you out of the way so that you can truly see the person right in front of you for who they are. I’ll be curious to know how it works for you!